Case 06 of 06

Rintegrated

IT staffing and software development agency

  • EngagementFreelance
  • DatesMay to July 2024
  • RoleWebsite, content and business development

ExhibitLive

Business development run out of the founder's own network, by someone who was not the founder.

I built the site and wrote the content.rintegrated.com

Duration
Three months
Systems
Their in-house CRM and ERP. Bumble Bizz.

Docket06 papers

The websiteI built the website and the content, then ran network-led business development through the founder's own profile, with permission, as an extension of him rather than as a stranger.
  • Their CRMBespoke and in-house. I was onboarded to it rather than bringing a tool of my own to the engagement.
  • Their ERPThe same again, on the other side of the business. Two systems held at once, for three months.
  • Bumble Bizz
  • Someone else's voice
  • Someone else's standard

No list to work from

Early-stage business development has no list to work from. The only real asset is the founder's own credibility, and the founder does not have the hours to spend on it.


The three months

Three months, May to July 2024. I built the website and the content.

Then I did the unusual part: I ran network-led business development through the founder's own Bumble Bizz profile, with permission, connecting with a large number of people as an extension of the founder rather than as a stranger. That means writing in someone else's voice, holding their standard for what is worth sending, and knowing that a bad message costs them and not me. It is the same discipline as the human gate at Dinder, applied to a person's reputation instead of to a model's output.

I worked inside their in-house CRM and ERP.


Why this one is here without a number

Connections made at volume, in the founder's name, in 2024. This one is on the site for what it shows about how I work, not for a number.

Next case / 01DinderThree agents did the work of an outbound team. I was the part that could say no.
thedinder.comHomepage of thedinder.com, the US medical supply distributor site Samruddhi built and wrote.

Questions about how this was actually run?

Bring the thing you are actually stuck on. I will not pitch you. If I am not right for it I will say so on the call rather than in an email three weeks later.

Email me instead

sontakkesamruddhijain89@gmail.com
linkedin.com/in/samruddhi-sontakke-11601621a

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